With a forte in public relations and sponsorship development, Gretchen Kirchmann brings three decades of experience.  Her work has won 15 communication awards from the International Association of Fairs & Expos (IAFE) including Best Overall Advertising campaign, Integrated Publicity Case Study and Media Guide for the Western Montana Fair.

Kirchmann has built a strong network of industry contacts and corporate relationships across the United States.  She holds a Bachelor's of Science from South Dakota State University in communications and completed graduate course work through Kansas State University.

Her consulting work includes securing high-profile sponsors for clients.  The Rocky Mountain Elk Foundation, Signature Quarters, and Explore Kissimmee all were secured for Las Vegas Events with the inaugural Cowboy Fanfest in 2012 by Kirchmann Media Group.  The partnerships developed into the current Hunter's Christmas Show with RMEF. Kirchmann continued consulting for LVE bringing in tourism entities, western products, and rodeo production companies.

For the last 16 years, Kirchmann works as a credentialed journalist at the Wrangler National Finals Rodeo for print, radio, digital and broadcast outlets. Kirchmann spent 15 years working with Division I College Athletics programs from coast to coast between 1998 - 2012.

Prior to launching KMG in 2009, she was a journalist in Nashville, Tennessee covering Country Music award shows, NCAA tournaments and community events for the Mt. Juliet Chronicle.

Gretchen grew up on a small hobby farm in Minnesota. She participated in 4-H, FFA and rodeo.  She spends her spare time  traveling. She started an event production company, Rodeo & Rhinestones, in 2022.